Why should advertisers consider using local inventory ads?

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Advertisers should consider using local inventory ads because these ads specifically promote products that are available in nearby stores to potential customers. This functionality allows businesses to connect with local shoppers by showcasing their inventory in real-time, providing information about product availability and encouraging foot traffic to physical locations.

By presenting such localized information, local inventory ads effectively cater to consumers who prefer shopping in-store and are looking for immediate availability of products. This approach can enhance customer experience and increase the likelihood of conversion since shoppers are presented with options that are not only relevant but also convenient to access.

The other choices do not align with the primary function of local inventory ads. For example, focusing on online sales misses the in-store element that local inventory ads emphasize. Similarly, while enhancing visibility can be a benefit of advertising strategies, the specific focus of local inventory ads is about local stores rather than broad national exposure. Regarding increasing the average sale price of products, that is not a characteristic directly associated with local inventory ads; rather, their effectiveness is centered around product availability and driving local traffic.

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