Which two programs are commonly used in Google Merchant Center? Choose two.

Google Merchant Center is a critical tool for advertisers looking to showcase their products in Google Shopping ads and across Google's various platforms. The correct options for the question focus on features that enhance product visibility and customer engagement.

Promotions in Google Merchant Center are a way to highlight special deals on products. They help attract clicks by making products more appealing to potential customers and can significantly boost sales during sales events or promotional periods. This capability allows retailers to create specific promotional offers that can be displayed alongside their product listings, ultimately leading to increased visibility and conversion rates.

Product Ratings also play a significant role in Google Merchant Center. They allow e-commerce businesses to show customer reviews about their products in ads and on their product listings. By incorporating product ratings, retailers can build trust with potential buyers, as these ratings serve as social proof of product quality and customer satisfaction. The presence of ratings can greatly enhance the decision-making process for shoppers, improving the likelihood of click-throughs and purchases.

Although Local campaigns and Store Ratings are relevant to digital advertising strategies, they are not specific functions of Google Merchant Center like the other two options. Local campaigns focus on driving online interest to brick-and-mortar stores, while Store Ratings aggregate reviews at a business level rather than product-specific feedback. Therefore,